Great resources for PRs and communicators

Developing a digital PR strategy (infographic)

The state of digital PR (infographic) Mynewsdesk and Berghs Shool of Communication conducted the first comprehensive study on digital PR. Over 2,500 professionals answered questions about their current and future challenges, as well as how…

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The digital PR revolution

Get the PR Revolution series PR and marketing professionals who want to learn more about what their peers have to say – and more importantly, how they can improve their digital PR programs – will…

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How to use images to tell better stories

Why Visual content? As a communicator, it's your job to reach journalists, influencers, customers, among others. But, unfortunately, they aren’t going to visit your website each morning to see what you’re up to. Instead, they…

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How to use data to measure your PR efforts

What are your PR objectives? Understanding your objectives will drive what metrics you choose to follow.  Because there are many different ways of measuring. For example,  are you most focused on building awareness? raising engagement?…

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Get started with content distribution

How new and emerging approaches can help you reach your audience How do you get started with content distribution? It boils down to two things: permission and influence. The first is because people must ‘follow’ you before…

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From media relations to influencer relations

What are influencers? Influencers are individuals who have built an audience – usually online – by publishing great content and attracting a loyal following. While they can be celebrities, politicians, journalists, or business leaders, influencers…

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